Priya Mallya, Country Leader, Developer Ecosystems Group for ISA IBM India Software Labs
Priya Mallya is the Country Leader, Developer Ecosystems Group for ISA. She has broad industry experience in product development, business strategy and delivery transformation. She has worked extensively with global businesses, cross business unit stakeholders, partners and clients.
In her current role, Priya will drive the mission of growing the active developers on IBM platform across India/South Asia. She will additionally focus on the large concentration of GSIs and in-house development teams (IA and Industry) across the ISA ecosystem. Priya was responsible for turbo charging developer advocacy with GSIs in India in 2018. She successfully launched engagement platforms such as IBM Coders within Cognizant. She initiated developer federation within IBM India Software Labs to encourage IBMer participation in advocacy activities and in turn build technical eminence. Priya launched Call for Code 2018 in GSIs in India and drove large participation - about 25% of the world wide registration came from this effort. She has been instrumental in making advocacy plans for 2019 - targeting 4 fold increase in active developers from India region, and also defining an operational structure and an execution strategy.